As co-owner of a successful marketing company, I have found that much of my success is based around my love of networking and participating in events that bring business owners together. A mainstay event on my calendar is our local Chamber of Commerce’s Business After-Hours...
The world is developing a taste for craft brews. While there are still some people that are holding onto the big brand beers, many are seeking out a crafted alternative. Even grocery stores have started to offer the option of selecting individual bottles of craft...
In many negotiation situations, one party is trying to “sell” something to the other, without overviewing how they are also adding value to the party’s overall services. To combat this, I make an effort to offer ideas or suggestions for the individual, group, company, etc....
Although mirroring someone’s communication style in an initial conversation may seem unusual, it can do a great deal in forming an immediate connection with the person you are trying to communicate with. Rather than trying to counteract your partner in their topic and style, communicating...
What are you doing differently to bring more inspiration and joy into your workplace? At group46, we incorporate monthly “team days” into our business schedule to encourage team unity and allow for open-minded discussions. We dissect skills I’ve learned through multiple motivational speakers that have...
As a founding partner of group46, a thriving marketing agency in Bluffton, South Carolina, we make it a point not to avoid any specific personality type during the hiring process. We feel that every personality has its own specific niche within the workplace. Along with...
Every company is born as a small business. Many start out by creating a service or product, giving themselves a catchy name and perhaps a logo. They will try to save a few bucks by creating a “free” website themselves, run ads in the local...
Most small business’s create a service or product, give it a name and perhaps a logo and maybe develop a web site. They run ads in the local newspaper, or monthly magazine and maybe radio. Sometimes, they run an event or develop a promotion. Many small...