With the skills to provide news outlets with interesting, usable content, PR gives marketers the implied third-party endorsement of that outlet, when it appears in media as diverse as print, TV, radio and, yes, on the Web.
Public Relations also encompasses audience engagement techniques ranging from events to training key executives in the skills required to be effective spokespeople.
Like digital, PR defies geographic boundaries and cost limitations when a news or feature item appears in a national medium without the cost of paid advertising. Group46 values and provides these public relations skills. Let us handle your PR services.
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